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What is new about Cultural Routes?

Over the past ten years, Diazoma has supported the Greek state in its efforts to restore those ancient monuments that have been deemed worthy of being by the archaeological community, with an emphasis on ancient theaters.

The key to Diazoma’s success lies in a fruitful collaboration between archaeological services and local governments, the mobilization of leading experts in the field of monument restoration and the development of new volunteering and sponsorship initiatives. In the past ten years, studies have been carried out on more than fifty ancient theaters, all of which have been approved by the Central Archaeological Council of the Greek Ministry of Culture.

Diazoma is currently laying the groundwork for its future strategy and developing cultural programs and initiatives of a holistic character. Our goal is to create new cultural hubs around the rich cultural heritage of each theater but also monuments and sites nearby and to combine masterpieces of past civilizations with touristic attractions and the natural beauty of the regions.

These new cultural hubs, unknown to international tourist networks, should attract many visitors looking for new destinations, off the beaten path and throughout the year. In addition to the monuments, visitors will be able to enjoy high quality services and the best each region has to offer in areas such as local cuisine, contemporary cultural life, nature and hospitality.

Diazoma develops these cultural routes in the regions, then transfers the project to each regional administration which is responsible for its implementation.

Why work at a regional level? Regional administrations are now elected every five years, which ensures continuity of management. They also have access to large funds made available for such initiatives under the European Structural Funds 2014-2023, and the central government is gradually decentralizing certain responsibilities, enabling them to take initiatives on issues that concern them.

What is the interest of cultural routes for visitors?

  • A cultural route is built around a specific cultural theme. Diazoma has already developed cultural routes around five ancient theaters of Epirus, along the  Via Egnatia in northern Greece, in central Greece around Delphi and Orchomenos Park.
  • The development of a Local Quality Contract, aims at creating a quality network of all businesses in the region and not only those related to tourism. The implementation of this  Local Quality Contract guarantees the quality of the services offered to visitors.
  • The visitor experience is enriched and their journey facilitated by digital applications that inform them about monuments, museums, hotels, restaurants, means of transport, cultural events, public services, etc.
  • The history of each monument and region is told in an appealing way for all audiences and ages. Specialists in the field compose these narrations.
  • Local authorities are mobilized around each cultural route to improve road signs and organize relevant coordination of the services concerned, thus ensuring safe travel for visitors throughout the region of the route.
  • Finally, cultural routes offer memorable experiences and visitors will recommend them to their friends and loved ones. No doubt they will have the desire to return one day in order to further explore the region.